1404 地域ブランドの品質マネジメントに関する研究 : 「食の地域ブランド認定要件」策定ガイドラインの作成を目指して(一般セッション)

Translated title of the contribution: 1404 A Study on Quality Management of Local-food Brand: Formulation Guide line of "Requirement for Recognition of Local-food Brand as Local Brand"

都甲 康至, 渡邉 亮

Research output: Contribution to journalArticle

Abstract

This study offered the guideline of "Requirement for the recognition of the local-food brand as the local brand " as quality criteria of the work product of Project Quality Management for a local branding project of a local agency.
Translated title of the contribution1404 A Study on Quality Management of Local-food Brand: Formulation Guide line of "Requirement for Recognition of Local-food Brand as Local Brand"
Original languageJapanese
Pages (from-to)299-304
Number of pages6
Journalプロジェクトマネジメント学会研究発表大会予稿集
Volume2012
Issue number0
DOIs
Publication statusPublished - 2012

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