How the co-creative process affects concept formation

Akane Matsumae, Ferdi Trihadi Raharja, Quentin Ehkirch, Yukari Nagai

Research output: Contribution to journalConference articlepeer-review


The importance of forming concepts in one's mind has been argued from various perspectives in design studies. This experimental study examines how the co-creative process affects concept formation considering its depth. The authors conducted a learning experiment applying three processes; non-interactive (NI), interactive but non-co-creative (NC), and interactive and co-creative processes (C). To evaluate whether and how deep the concept is formed in the examinee's mind, mimetic Japanese words, which contain several different explicit concepts underlying a certain integrated implicit concept, were chosen as learning materials. The examinees without any knowledge about mimetic Japanese words were gathered globally and the experiment was conducted fully online using English. Examinees were tested several times to measure how they had formed these concepts for comparing the processes. The findings suggest that the co-creative process enhances the depth of concept formation: involvement load and willingness to participate in the co-creative process lead to deeper concept formation.

Original languageEnglish
Pages (from-to)1775-1785
Number of pages11
JournalProceedings of the Design Society
Publication statusPublished - 2021
Event23rd International Conference on Engineering Design, ICED 2021 - Gothenburg, Sweden
Duration: Aug 16 2021Aug 20 2021

All Science Journal Classification (ASJC) codes

  • Computer Graphics and Computer-Aided Design
  • Computer Science Applications
  • Software
  • Modelling and Simulation


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