This chapter investigates the impact of the COVID-19 pandemic on the Japanese service sector and the resulting innovations to manage and respond to the difficult situation. Specifically, this study illustrates how e-commerce is emerging as a leading channel for retailers, examines the ethical awareness of both businesses and consumers, and studies the new business models resulting from this trend. Based on several case studies, this study examines the service sector's response to a series of disasters, the cultural background of consumers, and age-long corporate cultures. Additionally, the future direction of innovation in Japan's service sector is discussed and forecasted.
|Title of host publication||Handbook of Research on Digital Innovation and Networking in Post-COVID-19 Organizations|
|Number of pages||10|
|Publication status||Published - Jun 24 2022|
All Science Journal Classification (ASJC) codes
- Computer Science(all)
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)