Translated title of the contribution | The Branding Strategy Differentiation by Intermediate Wholesalers which forms the Local Brand: The Quantification of the Branding Strategy of Intermediate Wholesalers at Shimonoseki Fugu |
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Original language | Japanese |
Pages (from-to) | 87-98 |
Number of pages | 12 |
Journal | 食農資源経済論集 |
Volume | 64 |
Issue number | 1 |
Publication status | Published - Apr 2013 |
地域ブランドを形成する仲卸業者のブランド戦略分化: 下関フグにおける仲卸のブランド戦略の定量化
Research output: Contribution to journal › Article › peer-review