A mutual learning platform: A consumer-supplier collaboration experiment for low-carbon supply chain innovation

Junko Nagata, Tamami Azuma, Naomi Oda, Natsumi Fujiwara, Mai Hanya

研究成果: ジャーナルへの寄稿会議記事査読

2 被引用数 (Scopus)

抄録

The value chain and corresponding supply chain have been developed depending on an economy that requires high greenhouse gas (GHG) emissions. This problem needs to be solved and drastic changes are needed. Suppliers have been taking a variety of measures, albeit within the ranges of their present value chains, in response to societal demands and following or pre-empting government requests. Meanwhile, consumers also find behavioural change difficult, even though they are aware of eco-friendly purchasing. We designed a mutual learning platform as a place to rebuild the divided relationship between consumers and suppliers and conducted an in-store experiment at a supermarket. Through the experiment, we examined the effectiveness of the mutual learning platform.

本文言語英語
ページ(範囲)1752-1755
ページ数4
ジャーナルEnergy Procedia
61
DOI
出版ステータス出版済み - 2014
外部発表はい
イベント6th International Conference on Applied Energy, ICAE 2014 - Taipei, 台湾
継続期間: 5月 30 20146月 2 2014

!!!All Science Journal Classification (ASJC) codes

  • エネルギー(全般)

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