稲作法人経営における多角化戦略と経営革新

長命 洋佑, 南石 晃明

研究成果: Contribution to journalArticle査読

抄録

<p>In Japan, the scale of rice farming management has been expanding (business size and farm size). We monitored diversification strategies and business innovation in rice farming. We selected three large-scale rice farms as the subjects for our case study. The study aimed to (1) examine diversification strategies for business and product sales, and (2) discuss the characteristics of diversification strategy and options for handling issues that may arise in future. Focusing on management objectives and sales management, we investigate the characteristics of diversification strategy in corporate rice farming. The survey results revealed that farmland location is important for an effective diversification strategy, as it influences both vertical and horizontal diversification in corporate rice farming.</p>
寄稿の翻訳タイトルDiversification Strategy and Business Innovation in Corporate Rice Farming
本文言語日本語
ページ(範囲)117-124
ページ数8
ジャーナル農林業問題研究
54
3
DOI
出版ステータス出版済み - 2018

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